Reporting to the Director, Marketing & Communications, the Senior Manager supports the planning, coordination and execution of integrated communications campaigns and stakeholder-facing platforms, conferences, launches and organisational initiatives across SBF. The role focuses on translating strategic communications direction into coordinated campaign execution and publicity delivery across media, stakeholder engagement, social amplification and event-related communications workstreams. The role will work closely with internal divisions, external agencies, partners and stakeholders to ensure smooth delivery, visibility and amplification of SBF’s major campaigns, launches and engagement platforms.

Responsibilities:

1. Integrated Campaigns & Platform Communications

• Develop and execute integrated communications plans for major campaigns, conferences, summits, launches and organisational initiatives
• Coordinate publicity, stakeholder engagement and communications rollout across media, social and owned channels
• Ensure alignment between campaign messaging, publicity efforts and organisational objectives
• Support delivery and amplification of major organisational platforms and stakeholder-facing initiatives

2. Media & Publicity Coordination

• Coordinate media invitations, interview logistics, media servicing and publicity support across campaigns, launches and events
• Draft and coordinate press releases, media advisories, communications materials and campaign toolkits
• Support onsite media coordination and stakeholder communications during major events and organisational platforms
• Liaise with media partners, agencies and stakeholders on publicity and campaign execution matters

3. Stakeholder, Agency & Project Management

• Coordinate communications deliverables across internal divisions, agencies, vendors and external stakeholders
• Support management of campaign timelines, publicity plans and operational communications workstreams
• Ensure smooth coordination and execution across concurrent projects and organisational initiatives
• Support budget tracking, procurement coordination and vendor management where required

4. Campaign Amplification & Sustenance

• Work with communications and marketing teams on campaign amplification and audience engagement initiatives
• Support post-launch sustenance efforts and ongoing visibility for key organisational initiatives and platforms
• Monitor campaign outcomes and support reporting on communications effectiveness and engagement metrics
• Support integrated communications efforts across media, stakeholder engagement and social amplification channels

5. Team Support & Operational Coordination

• Support integrated coordination across communications, campaigns and stakeholder engagement workstreams
• Contribute to development of communications processes, templates and operational workflows
• Support implementation of communications standards and coordination frameworks across projects
• Provide operational support for high-priority organisational initiatives and major platforms where required

Requirements:

• Minimum 7 years of relevant experience in integrated communications, campaign management, platform/event communications, publicity and/or media relations

• Strong experience managing campaigns, conferences, launches and stakeholder-facing platforms

• Strong project management, coordination and execution capabilities across multiple concurrent workstreams

• Experience in media coordination, publicity management and stakeholder engagement

• Excellent written and verbal communication skills

• Strong interpersonal and stakeholder management capabilities

• Ability to operate effectively in a fast-paced environment with tight timelines and evolving priorities

• Familiarity with integrated communications, social amplification and campaign reporting will be advantageous